Marketing Plan for a New Sim Card

Marketing Plan for a New Sim Card This marketing plan is designed for the launch of a sim card that is inserted into the phone. The sim card will then save all the data onto the card and will allow taking the card out and placing inside computer/laptop. Then it will be able to make calls, text and download items onto the sim card via the computer. It would be perfect if the phone battery ran out and need to make an urgent call. Mobile phones have turned from being a luxury item to now being considered an essential to have. This is one of the main reasons why there is need of such a product that is placed in such reliant on market. In 2009 1.2billion mobile phones where sold worldwide and during the last quarter 340million units were sold which was a year over year increase by 8.3%. This plan outlines in the following pages, a renewed vision and strategic focus of what it will take to run a successful and profitable communication service. A careful evaluation of the weekly customer flow and communication schedule served as the foundation for this analysis and the following marketing plan. The product will be sell business to business but to gain more market share the direct user will be targeted. The product will be sold through various mobile companies like Samsung and dell. Vision:- The vision is to capture the market in U.K and after some years and gaining customer loyalty launch it around the globe also to position the product as user friendly and cheap. Competitive Advantage:- Product is offering a unique service which is very easy to avail and easy to use. Sim phone card have the ability to make calls as well as store data as much as 64 GB.This is a unique product no other product have offered this service before. Production:- Production process will be outsourced to the with Giesecke Devrient.One of the main producers of sim cards in the world is the company Giesecke Devrient they have 13 worldwide production locations Dulles, USA Mexico City, Mexico Sao Paolo, Brazil Johannesburg, South Africa Wembley, UK Munich, Germany Barcelona, Spain Moscow, Russia Istanbul, Turkey Cairo, Egypt Huangshi, China Singapore Knoxfield, Australia The company handles and creates any type of Sim card required for your phone. They start the process with art work design followed by the creation of the Sim card body i.e. size and shape. Once the Sim card is then created they will then package the product and send it to either ourselves or the company we are selling it To.The Company ensure that we ourselves are in complete control of the decision making, in the production of the sim card. One of the main factors we chose this company to work alongside is that they have locations spread across the globe and more importantly one situated in Wembley England. Current Market Situation:- The current situation of market can be predict from these tables that mobile phone usage is increasing day by day and there is a lot of scope in telecom industry. UK Mobile Operator Statistics and Market Share Five mobile network operators are indentified in the UK by  The Worldwide Directory of Mobile Network Operators 2008. The UK market consists of 4 geopolitical areas, namely England, Scotland, Wales and Northern Ireland. For mobile phone purposes, various islands also have their own operators, such as the Isle of Man (located in the Irish Sea between North West England and Ireland); and the Channel Islands, notably Jersey and Guernsey. At the end of 2007 the UK had some 73.1 million mobile subscribers, which represented 9 percent of the  European mobile subscriber market. IE Market Research Corp.  in its  United Kingdom Mobile Operator Forecast reported that the overall subscriber base in UK is still increasing, and the number of total subscribers will change from our projected 75.9 million in 2008 to 78.0 million in 2010, with wireless penetration expected to reach 126.0% in 2010. The five primary operators are  3 UK,  Orange,  T-Mobile,  Telefonica O2  and Vodafone. In addition there are a number of  Mobile Virtual Network Operators (MVNO), the  MVNO Directory  claims there are some 41 organizations active in the sector. These range from conventional MVNOs through to resellers, and include well-known names such as  Virgin Mobile  and  Tesco.   Source:  The Worldwide Directory of Mobile Network Operators 2008 c. 2008 Vodafone  currently (1Q 2008) has the largest UK market share with 25.4% of the market.  Vodafone watch  provides an intimate snapshot of Vodafone, with SWOT, political analysis, market share, activities, communication opportunities, threats, political factors, company background and structure, management, revenue, market segmentation, market research on its peers, with a focus on Vodafone UK, its market share, and resumes of the Vodafone annual reports all presented in one handy monthly newsletter format! Source:  The Worldwide Directory of Mobile Network Operators 2008 c. 2008 Telefonicas O2  is a vibrant No. 2 in the market, only losing the the lead position in 3Q 2007. O2 is part of the Telefonica Group, and a new report -  The Telefonica Report 2008: Strategy and Outlook 2008-11   provides timely analysis and insight into Telefonica short- to medium-term strategy, incorporating a SWOT-type review. From Telefonica future strategy perspective, the report covers the four-year period from 2008 to 2011. Source:  The Worldwide Directory of Mobile Network Operators 2008 c. 2008 T-Mobile  takes third place in this highly competitive market. To learn more about T-Mobile, and its home market,  (The German Telecommunications Report 2008)  has been researched at source and features latest-available data covering all headline indicators; 5-year industry forecasts through end-2012; company rankings and competitive landscapes covering leading multinational handset manufacturers and equipment vendors, domestic fixed-line and mobile operators, and analysis of latest industry news, trends and regulatory developments. This shows that the 3 is the most growing mobile service company. SWOT analysis:- Strengths In a market which is increasing in customers Technology has risen, in 1995 0.4% of the population used the internet and technology and from September 2010 a total of 28.8% of the worlds population are technology users. http://www.internetworldstats.com/emarketing.htm Very unique and there is no other item that can do this Great for business men/women that travel a lot Heading into a market where new technology is being produced every month Apple are fetching out a iphone 3G and google are fetching out the new Nexus S http://www.google.co.uk/nexus/ http://www.apple.com/uk/iphone/compare-iphones/ Weaknesses In a very competitive market Will have to wait for new forms of phones a0nd laptops out for it to work Opportunities We are able to widen our product onto other phone companys We are able to advance our product if it is successful at the beginning Threats Potentially new technology could provide a better service than our product Future financial crisis could mean the pricing of the product could move up and down drastically PEST Analysis:- Political new government put in place could affect the price of the of items such as mobiles Economic With the current economic crisis that has occurred it has had a major effect on the price of products. This could make the pricing on the product very difficult. Potential items in the market could make pricing very difficult Consumer spending, less disposable income Social Behaviour towards our product Can everyone afford it Fits well with work and leisure times Technological Our product is in a very competitive technological market i.esim cards, USB and mobiles Will be sold separate from the phone and will be sold in Phone shops such as Phones 4 u. To increase the range of where we sell the product we will also sell it in computer stores alongside mobiles phones. The internet is also an aspect in which we will sell the product. Branding and Labeling:- The product will be branded as cheap and the name will be easy sim card and it will be label as go easy do easy Pricing strategy http://marketingteacher.com/lesson-store/lesson-pricing.html Price Skimming- Charge a high price because you product a substantial competitive advantage. However, the advantage is not sustainable. The high price tends to attract new competitors into the market, and the price inevitably falls due to increased supply. Manufacturers of digital watches used a skimming approach in the 1970s. Once other manufacturers were tempted into the market and the watches were produced at a lower unit cost, other marketing strategies and pricing approaches are implemented. Product Bundle pricing:- Here sellers combine several products in the same package. This also serves to move old stock. Videos and CDs are often sold using the bundle approach. Nokia n96 has memory card storage of 32 GB largest for phone (hold 7000 songs) Average price for 32 GB Kingston USB range between  £25 to  £150 for quality Average selling price:  £30 Boston matrix http://marketingteacher.com/lesson-store/lesson-boston-matrix.html We are a problem child because: These are products with a low share of a high growth market. They consume resources and generate little in return. They absorb most money as you attempt to increase market share. Hopefully become a star once we make a profit. The integrated production process starts with the artwork design, which is followed by the manufacturing of the card bodies, chip embedding, personalization, and the packaging and mailing of the cards. With GDs total fulfilment services, we handle the complete SIM supply chain on behalf of the network operator, i.e. every step from the transfer of the operators purchase order data to production to delivery. This process also covers GDs implementation of the most original packaging variations, e.g. a combination of mobile phone plus marketing material plus voucher plus SIM card plus CD-ROM or such. This can also encompass conducting an inspection of the goods received as additional packaging components. Delivery can be made either directly to final customers or to stores. Network operators can access inventory information as well as order status online from GD. They can also completely integrate GDs total fulfilment services into the network operators existing materials management system. Promotion:- To promote our product and to penetrate the market we will advertise it with different ways. For first 6 month magazine and newspaper, if we make a profit then look to then advertise on TV.Increase awareness in 70% of target market within 3months time period Enhance perception of superiority within 3 months time period. This is how the budget will be allocated to various fields to advertise. Advertising Objectives To position product as user friendly. To strengthen image of product in consumers mind. To create continuity within campaign. To differentiate product by our competitors. Advertising will be done by various ways some of those are below Print layouts and copy Radio scripts Television storyboards Theme lines, art, package designs, illustrations, and so on Brochure or catalog layouts Outdoor board designs Advertising specialties Sales promotion ideas Internet ads Market Segmentations:- Market will be segmented into 6 different groups Group 1: Group 2:    Age 25-45 Age 35-55 Sex Male Sex Female Income  £50,000  £100,000 Income  £75,000- £150,000 Education College Graduate Education Associates Race All Race Caucasian Social Class Upper Class Social Class Upper-class Family Size 3-4 Family Size 4-5    Geographical: Geographical: Group 3: Group 4: Age 25-55 Age 35-55 Sex Female Sex Female Income  £75,000  £170,000 Income  £15000  £25000 Education College Graduate Education Some College Race All Race All Social Class Upper Class Social Class Middle Class Family Size 2-3 Family Size 4-5    Geographical: Geographical: Product User: 1st Time Buyer Product User: Loyal to Brand Lifestyle: The Good Life Lifestyle: Soccer Mom Group 5: Group 6:    Age 45-65 Age 35-55 Sex Male Sex Both Income £50,000  £100,000 Income  £75,000  £150,000 Education Some Graduate School Education Associate Race Caucasian Race African American Social Class Middle Class Social Class Upper Class Family Size 3-4 Family Size 4-5 Target Market:- Target market will be the people aged 25-45 and middle and upper class of society more business orientated people, who travel a lot and will need constant communication access.

Advantages And Disadvantages Of Social Networking Essay

The world of technology and communication has changed rapidly during this millennium era. We can not avoid that and as a matter of fact we will be lag behind if we do not follow it. Information Communication and Technology or ICT has become the major role to bring the world into a more modern and develop. ICT has also shaped the world to be more dynamic than ever before.†¨The world of education get the effect on the rapid changes of ICT. Education now have to adapt with the ICT, if not then there will create gap within education and the society. The education world now is also getting more improve by using ICT. Social Networking or Social Media such as facebook, twitter, WhatsApp and other alike is also product of the development in ICT. Not many people realise that social media that are used by so many people in the world can be used for language learning.†¨Social media provides the learner with the possibility of participating in actual, real-time, relevant conversations taking place online, and practicing the target language with or without the help of an experienced teacher by his or her side. However there are some advantages and disadvantages of using social networking for language learning. This article tries to present the role of social networking in education and to know the advantages and disadvantages of it. Read more:  Social networking advantages and disadvantages essay Though, there are many opinion regarding the topic, this article would like to limit on the advantages and disadvantages of social networking in english language learning.†¨The social networking sites focus heavily on building online communities bound together with common interests or activities. Thereby provide them with tools that help them to do so. In the field of education social networking sites encourage students to engage with each other and to express and share their creativity. Social media is also one good way for students to gain knowledge which can be from outside their classroom activities. So many social media they can share and discuss many things related to their need of particular knowledge with others practically.†¨With Social networking can create a better English communicative environment for students, they do not have to go to the country where the mother tongue of English is, they just connect to the internet and interact with people from English spea king countries. And they do not need to meet physically, and it also improving the efficiency of class teaching. English teaching can make the lessons more effective and efficient. Many social networking sites offers the users many applications  that make them easy to get any benefit including in english language learning. The most important feature of the social networking site is the ability to give and receive feedbacks. If this feature was not there, the world of social networking would not what it is today. Any content that you post instantly starts receiving comments, likes, reviews, opinions, and additional information on that topic . By doing this, it can create discussions, sharing ideas and other communicative skills which use english as the language in the discussion.†¨Social networking can encourage students to upload images or videos related to the courses. Some teachers even ask their students to upload their essays and assignments on the net, analyse the feedback, and write a better one for the final class essay. It is very good activity and the process or learning and teaching will run smoothly without any barriers of place and time.†¨Beside advantages of social networking in education, there are also some advantages of social networking in language learning. Many researchers has conducted research on this matter and many of them conclude that social networking can be subjected to crime especially to the youth or students. Because social networking offers the users to communicate each other without any boundaries that will be used by the bad people to to do crime to the others.†¨By using social networking people who is next to us because we are too busy with online internet or people who are far away becomes near because of this social networking. It means that, though the students are sitting close to each other but they are busy with their gadgets so, it is lack of social interactivity in the real life.†¨Networking websites can make people or especially students become very addictive. People spend more and more time at computer with makes them isolated from real life. They are wasting time at checking purposeless posts and informations. Thinking just about virtual world they can’t focus on anything and have problems at school or work.†¨In the term of language proficiency, many young people write broken english words which are not found in English dictionary. Some of the use abbr eviation which sometime confusing to the others. Such as they use ‘text language’ in their normal day to day vocal, saying things like ‘lol’ (laugh out loud).†¨Because mostly social networking using written context message, so sometimes students face  many problem when they are told to speak correct and professional English. Some are not able to form correct sentences on the spot and after making a mistake, the whole flow of the sentence and conversation breaks apart. Social networking sites, â€Å"can be a potential risk for teachers as some applications allows users to communicate† and â€Å"the content can lead to discrediting or slanderous messages†. It can be happens to the teacher when they are not so aware with the threat of social networking to them. The teacher need to concern and sometimes the teacher are not so well understand about the use of social media and its advantages in the teaching and learning. And the teacher should be good in selecting the content materials if not the learning process will be just useless.†¨Social networking can also be subjected to an on line bullying. It may happens when a students make or post bad things, and he does not realize that it can be used by other friends at school to embarrasse him. Of course it will create bullying among the students.†¨Ã¢â‚¬ ¨There are some advantages and disadvantages of using social networking in education including in English language learning. It ca n encourage students to engage with each other and to express and share their creativity and can create a better English communicative environment for students. Oh the other hand, social networking is lack of humanitarian aspects and create confusing language because using slank words or abbreviation which are not found in English dictionary. Advantages and Disadvantages of Social Networking Essay Social networking sites have become extremely popular among the youth as well as the professional people. Keeping in mind, the growing popularity of these sites and the effect it has and the benefits that it brings along, it can be easily predicted that its popularity is sure to grow much more. The social networking websites are more like the virtual meeting places where people can just chill and hang out with friends. They can discuss on different topics, share information, and exchange files and pictures. We admitted the fact that using social networking is one way to enhance our social interaction with other people. Because of our technologies there are many ways that can help our works faster and easier. However, everything has a positive and negative side. Similarly, the social networking sites are also made up of their set of advantages and disadvantages; it is a one way to communicate our distant relatives or families, it’s a big help for the people who needs jobs especially there are online jobs offered in social networking and also it’s a way for some students who wants to finish their study due to their personal problems because there are many distance learning here in social networking. But among those advantages we can get from social networking, there are still many disadvantages that can affect to the users. Students are the one who are really affected for the disadvantages of social networking. According to the some surveyors many students are addicted to some social networking. That can lead them not to go to their classes’ hours. There are some social networking’s that are prohibited for minor children. Because of that, the cases now for the minor children like harassment, rape and etc. are getting higher. Because some are getting influence by what they have saw or learned from that social networking. In using social networking, it must be minimal and the users should know how it affects to her /his life so that there will be no regrets at the end. Do whatever you want as long as it can lead you on a better way and a peaceful life. Advantages and Disadvantages of Social Networking Essay  « Vocabulary and Grammar – An Elementary lesson for CELTA trainees at CELT Athens What steps are part of the process of designing a syllabus? What knowledge & skills do teachers need?  » The Advantages and Disadvantages of Social Networks for Language Teachers Does this look familiar To –ing or not to –ing†¦Ã¢â‚¬ ¦that is today’s question! One of my students asked me last month why we use the –ing form for blogging, networking, computing†¦..Good question! My answer? Because technology is constantly changing and plus usually these actions are constant, happen often, plus they are amusing but can be annoying – so we use the present continuous form†¦. On Wednesday 18 January, #ELTchatters wished each other a Happy New Year and got their teeth into a very stimulating chat. As language teachers, do we find these social networking platforms and services amusing or annoying Our students are already using a wide-range of social network sites and teachers are beginning to familiarize themselves with such sites, to keep up with technology but more importantly, to discuss and exchange ideas and develop as teachers. We read and write blogs, visit forums, develop Nings and Wikis, all of which are constantly changing and being updated. The #ELTchat itself is proof of this†¦.it’s fast, furious, fun and educational! We have joined ther World of Technology, for good or for bad? By the way, did you know that if Facebook was a country, it would be the third largest country in the world!!! So in the ELT world, here are the main themes from the discussion. Advantages: * There will be more pro chatters tonight as most members are keen SN users. * #ELTCHAT is one of the major advantages of SNs for teachers. * SNs have radically changed teachers’ lives. We will never feel alone again. * Facebook has become a professionally developing site rather than just a social network. * SN has revolutionized the way we think and opened wider perspectives. * SNs are global and 24/7. * SNs should be harnessed by 21 century teachers with enthusiasm. * Use Facebook for personal contacts and Google+ for PD. * SNs are an extension of staffroom chats with links, banter and discussions. ‘Virtual staffroom†. * #ELTchat is great as it is an ‘outer of class collaboration’ discussion, as few teachers in the workplace know how to collaborate. * SNs create friends which lead to face to face meetings. * Share worksheets/mind maps for students, time-saving. * Twitter tags can inform parents’ of students’ progress. * Non-native teachers are also exposed to real language in the modern world. * SNs, like Twitter and #ELTchat are energizing! Plus, through #ElTchat, you find more people to follow! So, start following!!! Disadvantages: * All SNs are time-consuming. * Some teachers find SNs too daunting to tackle. * SNs can become addictive. They can take over your life, leaving little time for family and friends. Knowing when to stop is crucial – try to switch off! * Replication of themes from one SN to another is annoying. * Students become obsessed in finding their teachers on FB and intrude in teachers’private lives. * Privacy issues with FB AND Twitter – do not accept people you don’t know or protected accounts on Twitter. * Tweetdeck often has technical problems. Mentioned sites, platforms and services worth checking out: * http://www.edmod Secure Social Networking for Teachers * http://moodle.org/Moodle is a Course Management System (CMS), also known as a Learning Management System (LMS) or a Virtual Learning Environment (VLE). It is a Free web application that educators can use to create effective online learning sites * http://www.blackboard.com/ Blackboard helps clients enrich all aspects of the education experience by engaging and assessing learners, making their daily lives more convenient and †¦ * http://www.collaborizeclassroom.com/ is a free online collaborative education platform that allows students and teachers to transcend the boundaries of their physical classroom to engage in an online collaborative  learning environment. * http://bloggerindraft.blogspot.com/2011/08/introducing-google-scribe-in-blogger.html-an aid to write your blog! * http://aplanet-project.org/ Autonomous Personal Learning Networks For Teachers * http://www.scoop.it/t/interactive-teaching-and-learningExploration of engaging learning spaces and technologies that suppo rt them. * http://www.evernote.com/ Remember everything! * http://www.diigo.com/ To collect, highlight and remember those bookmarks! The chat went on to discuss the issue of coping with lack of time and organizing information and links shared. This lead to a variety of suggestions for bookmarking and who prefers Twitter, FB, Google+. Everyone had their own opinion! A blog challenge was proposed: @esolcourses: Best method for organizing #ELTchat bookmarks! Choose one and demo! As ever, there were some great links shared: * http://t.cohttp://evasimkesyan.edublogs.org/2012/01/18/evo-digitalstorytelling4kids-and-the-tool-of-the-week//JBbayIuc * http://learningfundamentals.com.au/wp-content/uploads/Focus.jpg How to focus in times of distraction. Excellent mind map presentation! * http://cybraryman.com/facebook.html All you need to know about SN s and your students. * http://www.telegraph.co.uk/education/educationnews/8142721/Social-networking-teachers-blame-Facebook-and-Twitter-for-pupils-poor-grades.html * http://educationland.wordpress.com/my-worksheets/http://educationland.wordpress.com/worksheets/http:/www.facebook.com/pages/Education-Land/221436857914023http:/t.co/gzX8zGIR Share worksheet and ideas! That’s the summary folks! I would like to add that I didn’t mention specific names on the summary as so many people commented on this chat, so there is something from everyone!! Thanks for another energy-boosting, informative chat! Happy Social Networking!!!

The Civilization Of Chinua Achebe s Things Fall Apart

Civilization of Nigeria in Things Fall Apart Africa was always a savage place with no civilizations or so the white man thought. When the British first came to Africa to colonize it, the British writers wrote about how it was a savage land and had no makings of a civilization. That was completely wrong. A group of people cannot survive for thousands of years without some aspects of civilization. The novel Things Fall Apart (by Chinua Achebe) talks about and shows examples of all seven elements that make a civilization. Things Fall Apart shows some aspects of civilization such as religion, government, and social structure. In the novel, Achebe shows the Igbo culture is a fully functioning civilization. In the time that the novel took place, Nigeria had a religion in each of the villages. In Things Fall Apart, there was a Oracle of the Hills and Caves called Agbala. People from all around would go to Agbala to discover what their future was, and to consult with the spirits of their dep arted fathers. The priestess Chielo talked to the Oracle and asked it for guidance. Chielo told the villages the will of Agbala ,and she would take part in religious ceremonies. Agbala was the chief god of Umuofia but in other parts of Nigeria, the villages would have a different chief god. Also, every man in the village had his own personal god, and everyday he would pray to him. In the man’s obi, he would set up a shrine to worship his god ,and if he did something wrong or had a badShow MoreRelatedA Civilization Falls Apart Essay1167 Words   |  5 Pagesculture to that of a semi-dignified European society. The novel Things Fall Apart by Nigerian-born author Chinua Achebe, tells the story of a Umuofian villager named Okonkwo, and how Okonkwo has to come to grips with the changes that are happening in everyday Ibo life. The novel Things Fall Apart is not your typical tall African tale. The novel is a story, a story not just about one person, but about an entire civil-society circa 1890s that becomes overwhelmed with the ideas and beliefs of the EuropeanRead MoreImperialism In The 19Th Century Resulted In European Countries1726 Words   |  7 Pagescountries.When Chinua Achebe published Things fall apart in 1958, a novel criticizing the European aspects of i mperialism, his aspiration was to teach readers that â€Å"their past-with all its imperfections-was not one long night of savagery from which the first Europeans acting on God’s behalf delivered them†(Chinua Achebe on the Role of the African Writer, 1964). Chinua Achebe helped change the western perception of African culture by using the characters and story of Things Fall Apart to give readersRead MoreThings Fall Apart By Chinua Achebe Essay1203 Words   |  5 Pages who took their land for monetary gain. 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EuropeanRead MoreThings Fall Apart By Chinua Achebe1265 Words   |  6 PagesThings Fall Apart by Chinua Achebe is markedly relevant to our current course of studies in World History, as it tells a story based on European Imperialism in Africa. Coming off the heels of our Imperialism unit, this post-colonial novel provides very helpful context on different civilizations’ perspectives throughout the Age of Imperialism; aside from analyzing death tolls, descriptions of conflicts, and names of countries, it was previously hard to envision what life was actu ally like during thatRead MoreChinua Achebe s Things Fall Apart1094 Words   |  5 Pagesset out to change the typical Western views of African culture, but others have upheld these negative views of African culture. Through each of their novels, Alan Paton, Chinua Achebe, and Joseph Conrad approach the topic of African culture and Western views on it differently. Chinua Achebe shows through his book, Things Fall Apart, that he is disapproving of Western views towards African culture. This exchange happens while Okonkwo’s father is being confronted by a man to whom he owes money. â€Å"‘IRead MoreThe And Its Effects On The Culture1333 Words   |  6 PagesPut yourself in this situation: It s a particularly sunny day, and no cloud in the sky. It s a normal day to you, and your going about your business. Carrying out your everyday deeds, believing in the most precious things that you hold to yourself, and then something strange occurs. A shadow of change swoops over your head. Your everyday priorities don’t matter anymore, and your greatest beliefs and goals become your greatest burden. But this imaginary situation is just a mere reality to thoseRead MoreEnglish Paper998 Words   |  4 PagesAnalysis of the Missionaries Coming to Nigeria In the book Things Fall Apart, the author Chinua Achebe gives the reader a privileged insight into the life of the Ibo civilization. Morals and beliefs of the Ibo people were major factors that were pointed throughout the book in many ways. The Ibo civilization is very rich in tradition, culture, and religion before the missionaries came to convert them to Christianity. The missionaries overlooked these features, and compared them as savages. TheyRead More The Inflexibility and Hubris of Okonkwo in Chinua Achebe’s Things Fall Apart955 Words   |  4 PagesThe Inflexibility and Hubris of Okonkwo in Chinua Achebe’s Things Fall Apart This novel is the definitive tragic model about the dissolution of the African Ibo culture by Nigerian author, Chinua Achebe. Okonkwo, a great and heroic leader, is doomed by his inflexibility and hubris. He is driven by fear of failure. He had no patience with unsuccessful men. He had no patience with his father. Unoka, for that was his fathers name, had died ten years ago. In his day he was lazy and improvidentRead MoreChinua Achebes Things Fall Apart Essay examples1048 Words   |  5 PagesChinua Achebes Things Fall Apart The last chapter of Chinua Achebes Things Fall Apart concludes with the sentence: He had already chosen the title of the book, after much thought: The Pacification of the Primitive Tribes of the Lower Niger. This refers to the District Commissioners chosen title for a book he has written that would have the African people, the Igbo tribe specifically, as the main subject. From the title itself, one can say that the writer has an unfavorable bias against

Essay Minorities in Special Education - 2006 Words

The education system is arguably the most beneficial system in the world; however, it also contains many controversial practices. Proper funding, discrimination, and curriculum are just some of the problems in today’s education system. Everyone has a different opinion about what is best for our children and it is impossible to please everyone. As long as the educational system is in tact, then there will be confusion and debate within the system and its’ administrators. The only thing that can be done is attempting to make it so that everyone will benefit equally, but this is much more difficult than one would assume. I will focus on the aspect of discrimination on minorities within special education and more†¦show more content†¦About 75% of African American students, as compared to 47% of white students, are not employed two years after graduation. 52% of African Americans, compared to 39% of young white adults, are still not employed three to five year s out of high school. During this same period of time, 40% of African Americans with disabilities have been arrested, compared to only 27% of whites (Losen, Orfield, p. 1 for all above information). These statistics seem to represent a form of discrimination against minorities; however, the whole picture is not taken into account. Minorities are more likely to come from low-income neighborhoods where there is more crime and usually less job opportunities. This information is not taken into account while conducting this survey and it make the results seem lob-sided. Although minority students are over represented within the special education system, it may be because of several other important aspects. Black/Minority students are more likely to attend schools with less overall capital, fewer funds for curricula, inexperienced teachers, and poor teacher morale. This can cause quite a difference between minorities and their white counterparts. White students generally attend more qualified and academic-enriched schools and are more likely to be from rich neighborhoods where income is not as significant a factor. Low income plays a major role concerning black/minority students in which ends up leadingShow MoreRelatedMinorities and Special Education Essay2250 Words   |  9 PagesDisproportionate identification of minority students in special education is a major concern in schools today. This paper describes the issues in the assessment process with minority students and how we have arrived at a situation where minorities are being misdiagnosed into special education programs. Additionally, several legal cases are mentioned which show numerous actions and rulings that have tried to correct the disproportionate identification in special education. 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